The Acelera Pyme Office is organizing the Digital Tour to bring Kit Digital solutions closer to the challenges faced by businesses on the island. Over seven events in seven municipalities, the main digitalization challenges for the business sector will be explored.

The second stop of the Digital Tour 2025 will take place in Alcúdia, focusing on the online visibility of businesses. With the Kit Digital program, companies can receive up to €29,000, depending on their size, to subsidize expenses related to digital marketing, including social media management, SEO positioning, website creation, and more.

This event will cover strategies and practical tools to improve online visibility immediately and at no cost.

Why attend?

If you're looking to start working on your business's online visibility, need practical knowledge and tools, or simply want to update your skills with 2025's digital marketing trends, this event is for you!

Marta Serrano, CEO of ComSentido, will explain how to implement effective strategies to help businesses stand out in the digital space. Then, Carlos Benito, content creator and founder of Pa' Mojar Pan, will talk about how to optimize presence on Google Maps through positioning and reputation management in just a few simple steps. Additionally, Fraula Catering will share their experience in managing their social media profiles.

Location & Date: Wednesday, March 19th, at 11:00 AM in Sala Can Ramis, Alcúdia.

Attendance is free and open to the public, but pre-registration is required.

Event Program:

11:00 AM - Welcome and institutional opening
11:15 AM – Technical explanation of Kit Digital and other services and resources offered by the Mallorca Chamber of Commerce
11:30 AM – Keynote speech by Marta Serrano, CEO of ComSentido, on digital marketing strategies for SMEs
12:15 PM – Coffee break & networking session
12:45 PM – Interview with Fraula Catering about their experience managing social media profiles
1:00 PM – Workshop on reputation and Google Maps positioning, led by Carlos Benito, founder of Pa' Mojar Pan, a specialist in gastronomic marketing and Artificial Intelligence
1:30 PM – Event closing