Enterprise Europe Network

EURO-EMOTUR: The journey towards digitalisation

euro-emotur

Thinking digital tourism through neuromarketing and emotions

The objective of Euro-emotur is to boost the uptake of digitalisation and innovation by tourism SMEs, improving their competitiveness in the market through digitalization, paying special attention to neuromarketing techniques to boost the digital reputation of SMEs and increase their performance in the short and long-term.

Participation for SMEs is free of charge, no co-financing is required.

Call Deadline 27/09/2023

Publication date: 27/09/2023